Preloader

The Real Wolves

  1. Home
  3. Project
  5. The Real Wolves (TRW) – eCommerce Brand Creation
Ahana Gold Gallery
AMIRHAJLOU
Darkwolf
Darkwolf University
EuroClean365
Farnoosh Luxe
It's Time
Johatina Apartments
Mori Wohlfühloase
Multi Bau Ost GmbH
ORZHAN
Teresa Eiscafe
The Real Wolves

Project overview

The Real Wolves (TRW) is a bold streetwear and lifestyle brand under AMIRHAJLOU HOLDING, inspired by strength, ambition, and brotherhood. With a vision to create a global movement, TRW needed a complete brand identity, a cinematic storytelling approach, and a cutting-edge eCommerce platform to deliver its products worldwide.
Darkwolf Agency executed a full-scale brand creation, combining powerful visual storytelling with seamless digital infrastructure. From branding and cinematic video production to web development and marketing automation, we built TRW into a lifestyle powerhouse.

Challenges & constraints

  • Developing a brand identity that balances luxury aesthetics with urban streetwear culture.
  • Creating cinematic content to engage a community-driven audience.
  • Building an eCommerce platform that supports international shipping and high-volume traffic.
  • Implementing automation for personalized marketing and customer journeys.
  • Standing out in the highly competitive global streetwear market.

Projects solution

Pouria Amirhajlou and Pouya Amirhajlou led Darkwolf Agency in delivering a multi-phase solution:

Branding

  • Designed a fierce and minimal logo representing the wolf’s strength and unity.
  • Developed a sleek black-and-gold color palette with modern typography to align with urban luxury.
  • Created high-end packaging designs and lifestyle photography concepts.

Cinematic Video Production

  • Produced a cinematic launch video embodying TRW’s core values of strength, ambition, and brotherhood.
  • Repurposed video assets for Instagram, TikTok, and ad campaigns.

eCommerce Website Development

  • Built a scalable eCommerce platform with a bold, minimalistic design aesthetic.
  • Integrated multilingual support, international shipping, and secure payment gateways.
  • Focused on mobile-first UX/UI for a seamless shopping experience.

Marketing & Automation

  • Launched automated email campaigns for new drops, abandoned carts, and loyalty rewards.
  • Designed targeted ad campaigns to grow the TRW community globally.
  • Optimized SEO to rank for streetwear and lifestyle keywords in key markets.

Results

  • A powerful brand identity that resonates with urban and luxury audiences worldwide.
  • A cinematic launch that went viral within the community, driving awareness and engagement.
  • A high-performing eCommerce website with a global customer base.
  • Automation systems that improved retention and repeat purchases.
Visit Website

As Pouria Amirhajlou states

“TRW is more than clothing—it’s a statement. Our goal was to create a brand experience as bold and unstoppable as the wolves it represents.”
0 %

Success Rate

Project Name

The Real Wolves (TRW) – eCommerce Brand Creation

Category

Branding, eCommerce Development, Cinematic Production, Marketing Automation

Clients

AMIRHAJLOU HOLDING

Date

Upcoming

Duration

6 Months

Share:

You have different questions?

Our team will answer all your questions. we ensure a quick response.

Contact Us

LET'S COLLABORATE

LET'S WORK TOGETHER

Get In Touch
Darkwolf Agency A global digital agency under AmirHajlou Holding, delivering premium services in SEO, AI automation, branding, web development, and content marketing. Serving clients worldwide with strategic clarity and luxury execution.
We either find a way or we make one

Services

About Us

Join the Inner Circle

Get exclusive updates on digital strategy, SEO, branding, and AI, directly from the team behind Darkwolf Agency, part of AmirHajlou Holding.

    © 2025 DARKWOLF AGENCY. All Rights Reserved.

    Show privacy policy

    Login